I must admit that I was completely intrigued to figure out what a piece of software worth $1B looked like. So, I downloaded the Waze application to my iPad to check it out.
Simply put, Waze is a mapping, turn by turn travelling, crowd-sourced traffic reporting, geographic discovery utility. By monitoring crowd reports, the driving public in theory can become smarter about travel, avoiding heavy traffic, bypassing accidents, find local businesses, and so much more.
The concept of layers on maps is one that I think we all have come to take for granted these days. It almost makes looking at a plain map kind of “blah”. We want more information to add context to the map. Unlike a tourist map, Waze applies its layers real time. The idea of all of these social layers (see below) is very interesting and provides a really engaging look at your drive.
So, I fired it up to check it out. From my comfy chair here in dougpete labs, where would you expect to find traffic congestion? Of course, Huron Church Road in Windsor on the way to the Ambassador Bridge and Detroit, Michigan. After all, the Detroit River International Crossing and the ongoing construction has made travel interesting as of late!
Let’s see what Huron Church looks like during rush hour — you can see that Waze has overlaid the basic map to show a slow traffic of 31mph. Hmmm. I need to change the defaults to metric if I’m keeping this!
And, unsurprisingly, it gets slower as you get onto the bridge and head over the Detroit River.
I did find the graphic representation addictive. Moving around Windsor, that was the only reported slow area at the time that I did some screen captures. Across the river, in Detroit, things were completely different. Particularly in the downtown area, things were not moving terribly well!
I then turned my interest to the other layers that were available with Waze.
Things that get in the road of a smooth drive can be crowd sourced – police speed traps, traffic, accidents, etc. It’s just a matter of selecting which one to check it out. There was nothing from the police on this side of the border but just north of us…
In addition to the visual layer of traffic slowdowns, they’re also itemized on the traffic screen. Presumably the passenger could be following this and giving directions to help find an alternative route. Of course, nobody would use your portable device while driving.
The objects appear on the map to provide information for the route seeker. If you’ve ever used a standard GPS system, you’ll be well versed with how it’s going to work. The addition of the wisdom of the crowd adds the value to the product.
The acquistion isn’t going unnoticed.
In the meantime, I’m having fun playing around with the product. Those who are concerned about privacy will need to pay attention to how the data is gathered. For the classroom, it’s a great place to talk about the collection of big data and what can be done with it.
And, finally, you get a chance to see what a $1B piece of software looks like!
- Everything You Need to Know About Waze (mashable.com)
- Google to Acquire Waze Free Traffic App for 1.1 Billion (blackberrycool.com)
- Google’s Waze acquisition sparks FTC antitrust review (venturebeat.com)
- Waze likely headed to Google through a 1.3B dollar takeover (androidcommunity.com)
- Google / Waze Deal Being Eyed By The FTC (hothardware.com)
- Is Waze For Weather Worth A Cool Billion Dollars? (startupstats.com)
- Google to Buy Social Mapping Startup Waze (entrepreneur.com)
- Google Makes Its Waze Acquisition Official, Mapping Apps To Remain Separate For Now (androidpolice.com)
- FTC Launches Investigation Into Google’s Purchase of Waze (newsy.com)
This is another “Post From The Past” that is very appropriate given that we’re approaching the end of the school year here in Ontario. You and/or your students have been blogging all year. Will you just abandon your efforts? Or, will you make a copy of it to save, use as an example, email to parents, give to students to keep, or use for any other of a myriad of purposes?
BlogBooker is an awesome service. It will take the entire contents of your blog (with a little work) and create a PDF file that you can tuck away or otherwise repurpose so that you don’t lose the effort that went into it’s creation. Here from August 22, 2010 is my post “To do more with your blog“.
Hey, you might even want to turn it into “A Flipping Blog“!
Yesterday, George Couros asked for a little input through a Twitter message.
My first reaction what that this might be a step backward in the goal of integrating technology for students. After all, if you have a blog, why would you want to revert to a newsletter format? In its simplest format, it could be a paper document that’s sent home to parents.
But then, I started thinking. There are a lot of reasons why it might be desirable to have a blog in newsletter format. Some that immediately come to mind are:
- Not every parent has internet at home for any of a wide variety of reasons;
- The blog might be private with only student access for privacy concerns;
- Access to blogs might be blocked at school but the teacher blogs from home;
- The principal of the school wishes to have paper generated for whatever reason;
- The blog might be part of a project where a culminating document detailing everything is desired;
- The blog is reset for a new year or new unit or
- You just want a copy of your blog in another format …
Yes, upon further review, I can see where there may be reasons for a blog to be in a different format for a specific use.
I think that the other thing about a solution would be that it needs to be easily re-purposed by a teacher to the differing format. Typically, blogs have considerable effort in their creation and who has the time for yet another creation?
I then thought about BlogBooker. I had blogged about its use in the past here. At that point, I was thinking about using it as a way to create a backup for a blog or a permanent record of thoughts. I’ve actually used it to create a couple of backups of my entire blog. It works very easily when I want a book of everything (including the graphics and pictures that I embed in posts) but would it do the trick on a more flexible basis?
The procedure is pretty easy.
- Export your blog content from your blog (it’s in XML format but most people wouldn’t care or need to care about the format);
- Upload the content to Blogbooker;
- Wait a minute of two;
- Download your book in PDF format.
Conceivably that PDF could be filed away for posterity or printed if it absolutely had to be.
But, what about content of a shorter duration? I never really paid close enough attention when I did the steps above to see if it was customizable. So, I went through the process and actually paid attention this time.
Now, I use WordPress as my host and so went to my dashboard and the export tool.
Well, I’ll be. There are configuration options! I can set a start and end date. In terms of the content, I could choose just the posts or all content. I’m thinking that just the posts would suit my needs best. Click on the “Download Export File” button and it’s on my hard drive. That was easy. The only limitation that I could see was that the export was done month by month. Probably not a big issue as the newsletter might well be a monthly one.
Now, it’s over to BlogBooker.
Step one is to let BlogBooker know what type of Blog this comes from. It supports WordPress, Blogger, and LiveJournal. That’s a good selection. Then comes the WOW moment. There are a huge collection of formatting options for the output. The preferences are customizable for any purpose. I elected NOT to use “Footnoted Links” because my blog entries have a great deal of links in them. If the ultimate goal is to send it to a printer, then you’re not going to want each entry on a separate page, I hope.
Give BlogBooker a few moments and voila! There’s the nicely formatted book in PDF format that you can download or view right in your browser. I really like the fact that I could customize further the start/finish dates of the publication and the images are intact. I really like the concept and it was so simple to do. Plus, the headers and footers put a nice finishing touch on the whole product.
It even includes pumpkin shirts!
- BlogBooker Converts Your Blog Into a PDF Book (tmiket.wordpress.com)