Can a Search Track the Flu?

I was at the Philanthropy website and just stumbled into this section dealing with the flu in real time.  The logic behind the resource is that people with the flu are searching for information about it.

It’s an interesting concept.

The map is interactive and you can mouse over various parts to get a sense as to how much flu searching activity is happening for various countries.

What do you think? Is this a true depiction of world trends?  Read more about the logic behind the website.  If nothing else, it would serve for an incredible discussion about social awareness issues.

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